Courses

Welcome to the membership you're supposed to unsubscribe from. For a fraction of what you pay Netflix, learn how to better position your brand in front of people who need what you offer.
book 10-min callaudit your journey
01: Discover Your Ikigai

01: Discover Your Ikigai

The four elements of Ikigai—What you love, What you are good at, What the world needs, and What you can be paid for—into questions that encourage deep reflection.

The anatomy of a brand.

The anatomy of a brand.

WTF is branding, and why can’t it be just my logo? Be patient while we identify terminology so we can speak with intent.