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Finding Your Ikigai: Your Purpose

By Saïd Categories: Foundations, Intern
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About Course

2024 has been a tough year for many of us, maybe even before 2020.

I wrote this course because I recently learned about the concept in this format. I’ve known about it in other ways, but something about it has resonated with me as a professional this 2024, another October, to be specific.

It’s new; you might be new. Before you run over to the ratings section of this course, know that I’m still listening, revising, and taking your feedback, so this version you read won’t be your last.

This course is about Purpose.

It’s not a new idea. I’m just writing and writing and writing about it as I understand it and will continue to.

This is my gift to you, however you want to take it.

Take it as an opportunity to disparage my thoughts on why capitalism is why we’re so sad, frustrated, depressed, and even killing for it.

Take it as an opportunity to let someone else take the wheel and confront you with the questions you keep avoiding yourself.

As I said, I’m still editing this course and apologize for the following lessons where I still sound like a weatherman with a transatlantic American accent.

Important: Don’t worry about completing the exercises and seeing them in pending mode. Your answers aren’t wrong; it’s just a way to give me time to review your responses and offer some feedback (because I appointed myself the role).

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What Will You Learn?

  • Discover the concept of Ikigai and how it applies to entrepreneurship
  • Identify and align your passions, strengths, and values to build a purpose-driven brand
  • Learn practical steps to cultivate an authentic "Go Brand Yourself" mindset
  • Gain clarity on the initial steps to validate your business idea with real-world examples
  • Complete a reflective questionnaire to define your unique path toward a fulfilling entrepreneurial journey

Course Content

Understanding Ikigai
Explore the core concept of Ikigai and how it intersects with brand building. Learn why identifying your Ikigai can lay the foundation for a purposeful and fulfilling entrepreneurial journey.

  • A Personal Connection to Purpose
  • Reflection on Your Current Work and Satisfaction

What You Love
The goal of this lesson is to identify the activities, hobbies, and interests that naturally bring you happiness. By doing so, you’ll begin to see patterns that can guide you toward aligning your life and work with these fulfilling activities.

What You’re Good At
The aim of this lesson is to reflect on and catalog your core talents and areas of expertise. By understanding what you excel at, you’ll gain insight into how you can leverage these strengths for work and life opportunities that align with your purpose.

What the World Needs
The goal of this lesson is to help you identify the issues, causes, or communities that matter to you and think about ways your talents can help meet those needs. By exploring how you can positively impact others, you’ll begin to understand the role your work can play in making a difference.

What You Can Be Paid For
The goal of this lesson is to help you brainstorm viable income opportunities based on your unique skills, interests, and values. By the end of this exercise, you’ll have a clear sense of potential income streams that align with your Ikigai, giving you a foundation to pursue meaningful and sustainable work.

Closing Thoughts
Thank you for taking the course. I hope it helped provide clarity and direction of what you will do from this moment, on.